17TeraWatts

Austin, United States

Bodhi is a digital assistant that helps solar companies cultivate the relationship between their residential customers and the energy that powers their lives.

The problem we're solving:

Right now, only 1% of homes in the US have solar. This $100 billion industry is immature with a customer base that is changing from highly tolerant early-adopters to the mass consumer who has higher expectations and little patience for a process for a drawn out process that lasts over 4 months on average. This has left behind a wake of poor customer experiences that has resulted in rising customer acquisition costs that now constitutes 20% of the system price.

Our solution:

Bodhi is a digital assistant that helps solar companies cultivate the relationship between their residential customers and the energy that powers their lives. Bodhi keeps them informed of every step of the installation process, aware of the performance of their investment, and makes it easy for them to refer their friends and neighbors. Bodhi drives more referrals, which are 10x more effective than traditional sales channels, and more follow-on sales which are 7x more profitable, and lowers the final barrier to wide-scale solar adoption.

Our differentiator:

Solar companies have been navigating a fractured set of generic tools to handle customer experience. Now they have Bodhi. Our patent-pending approach is comprehensive, solar specific, and seamlessly integrates into their current operations and workflows. And Bodhi uses behavioral science and hundreds of hours of user testing to generate more effective engagement rather than treating customer experience as simply a transaction.

Biggest achievement:

Signed 6 companies to sales contracts after launching in August 2019. Engagement metrics: >84% notification read rate >65% active user rate

Program themes:

Energy Management and Customer Empowerment Net Zero

Team members:

Jana Leon Guerrero

Head of Design

Scott Herren

Head of Customer Experience

Scott Nguyen

Co-founder + CEO

Shubhanshu Rajan

Lead Developer

Stan Pipkin

Co-founder

Want to become a mentor at Startupbootcamp?

Give back to the startup community by sharing your knowledge and experience.